Newsletters That Feature New Products: How Each One Takes Submissions
Newsletters take new products through four doors: a form (Launching Next, FutureTools), a listing that feeds an email (BetaList, MacBase), an editorial email (Console, Cooperpress), or a submit link (Changelog News, iOS Dev Weekly, Android Weekly). Hacker Newsletter curates from Hacker News, so you reach it by being posted there. None promises a feature, so pitch one that matches your reader.
How does a product get into someone else’s newsletter?
Editors are not a single audience with one rule. Some run a form and publish what they like. Some turn a directory listing into a weekly email. Some read pitches in an inbox and reply to few. Some curate only from other sites, so a pitch to them is wasted and the work is elsewhere. Knowing which door a newsletter uses tells you what to prepare, and how long to expect to wait.
| Door | What you do | Newsletters |
|---|---|---|
| A form | Fill it in, then wait for a decision | Launching Next, FutureTools |
| A listing that feeds an email | Get listed; the email draws from new listings | BetaList, MacBase, PitchWall |
| An editorial email | Write a short pitch to a person | Console, Cooperpress titles |
| A submit link | Send a link and say why it matters | Changelog News, iOS Dev Weekly, Android Weekly |
| Curated from elsewhere | Be posted on the source site | Hacker Newsletter |
We opened each newsletter’s own pages on 13 November 2026. We quote no subscriber counts, because they move and because the sites’ own claims are not something we could check.
What does an editor need to say yes?
- A reason this week. A release, a number you can state truthfully or a lesson, not “we exist”.
- A link that works without an account. An editor will click once and leave.
- One sentence they can copy. If it fits their format without rewriting, you have saved them a step.
- Honest limits. Say what the product does not do; it is what readers remember.
Subject: [Name], [what it does] for [who] [Editor’s first name], I read your [issue or section] about [topic]. I have just released [name], which [one sentence]. The reason it might suit your readers: [one concrete reason]. You can try it here without an account: [link]. It does not yet [honest limit]. Happy to answer questions, and no problem if it does not fit.
Send it once to one editor. Wait at least a week before a polite follow-up, and do not send it to a list of newsletters at the same hour. The launch with newsletter outreach playbook covers sequencing.
When should you pitch?
After the thing is live and a stranger can use it, and when a link to it will still be true a week later. Newsletters publish on their own schedule: Console says it publishes on Thursdays, iOS Dev Weekly says Fridays and Launching Next says Fridays, so a pitch on the morning of the issue is too late. Send it early in the week before the issue you hope for, tag the link with a source, and compare what each newsletter sent using the launch metrics checklist. If you are still choosing a project, the app ideas board lists problems people want solved.
Frequently asked questions
How do I get my product featured in a newsletter?
Find out which door the newsletter uses: a form, a listing, an editorial email or a submit link. Then prepare what that door needs, such as a working link, a one-sentence description and a reason to run it this week. No newsletter promises a feature, so pitch ones that match your reader and send each pitch once.
Do newsletters charge to feature a product?
Some editorial newsletters do not, and some sell sponsored placements that are marked as ads. Console says it does not run sponsored reviews. BetaList asks you to choose a plan before review, and PitchWall’s free plan lists a newsletter mention as not guaranteed. Check each site’s own terms.
Which newsletters feature new AI tools?
FutureTools has a submission form that its page says a person reviews, and a newsletter you can join from the same form. Insidr.ai takes directory submissions and sells sponsored spots in its weekly email. Neither promises inclusion. Developer newsletters such as Console take AI tools aimed at developers.
Can I pitch a newsletter before I launch?
Only if the newsletter covers pre-launch or beta products, which few do. BetaList lists startups before launch, and Console has a separate section for betas of developer tools. Most editors want something a reader can use, so wait until a stranger can try it.
How many newsletters should I pitch?
Start with two or three that match your reader, and send each one a message written for it. A scattergun email to twenty is easy to spot and teaches you nothing about which worked. Tag each link and count what each sent.
Post your build ideas publishes this page and runs a free launch board that competes with some of the sites it names. Facts about other sites came from their own pages on the date shown above; terms, queues and prices change, so confirm on their sites before you decide. About the publisher.